#49 How the right product strategy can make you Europe's market leader
This episode was recorded in German.
In this episode, we're pleased to welcome Jochen Paukert, Managing Director of eSystems, as our special guest. eSystems is a leading company specializing in e-mobility technology and developing high-quality products for the automotive industry.
The focus of this conversation is the impressive product strategy behind eSystems and, in particular, their standout white label wallbox called "ghostONE". Jochen shares the stories behind the product strategy that turned eSystems into the European market leader for wallboxes with ghostONE. The proof: numerous well-known automakers and competitors were won over by the quality and innovation of ghostONE and now sell the wallbox to end customers in their own specific versions.
We also discuss the challenges and opportunities in the fast-growing e-mobility sector. Jochen explains why reliable charging infrastructure is essential to the success of electric mobility. As a company, eSystems deliberately focuses on B2B and develops tailored products for automakers and OEMs in the energy sector. They increasingly rely on an innovative software platform to identify and meet customer needs and requirements early on.
To close, Jochen Paukert gives us an exciting outlook on the future of eSystems. The company plans to advance its charging technology and focus on new trends such as bidirectional charging. A key priority: spotting emerging developments and market demands early in order to stay innovative and successful.
If you want to learn more about eSystems and their fascinating product strategy, listen in now and get inspired!
SHOW NOTES
eSystemsJochen PaukertChristian UnderwoodPodcast "Hope Is Not a Strategy"Book "Hope Is Not a Strategy"StrategyFrame