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The AI platform for strategy in SMEs

Strategy

– made simple 

Simplify your entire strategy process with StrategyFrame® and guide your company with focus through strategy development and execution.

  • Work with an end-to-end process that reduces complexity and intelligently integrates all stakeholders.
  • Let an AI-powered assistant guide you through complex decisions.
  • Rely on our personal support when you need it - without the need for a consultant
Developed from 20 years on the business front line

We know what it takes to make your strategy work

Over 100 medium-sized companies rely on StrategyFrame® for their strategy work

StrategyFrame® delivers results - measurable in numbers, data and facts

months
to a new strategy

With a clear vision, prioritized areas of action and a clear understanding of the common path.

%
Independent from consultants

StrategyFrame® makes strategy possible internally. With digital clarity, a clear process and experts when you need them.

%+
Increase in value

A clear strategic course has increased the market capitalization of a listed company by over 70 %.

%
Acceptance within 4 weeks

A structured strategy process and activation brings measurable approval - even in companies with over 6,500 employees.

%+
Higher success rate

In companies with structured project portfolio management, the focus is on all projects as a whole. This ensures that strategic projects are more likely to lead to success.

StrategyFrame

A clear strategy that works – with structure, system, and personal guidance

StrategyFrame.AI – your intelligent AI co-pilot

Guides you through every strategic step, monitors your environment and progress, and provides actionable recommendations – based on your data, your context, and your development.

  • concrete recommendations for action
  • monitors progress
Learn more

Rainer Koppitz
KATEK SE
"With the StrategyFrame®, Jürgen and Christian are freeing strategy from the clutches of BCG, McKinsey & Co. and doing pioneering work."
Rainer Koppitz, CEO & Co-Founder at KATEK SE

Strategy does not work in Excel spreadsheets or 273-page PowerPoint presentations, but in a central, controllable system.

Book a strategy meeting now

100+ leading companies trust the StrategyFrame®

The only common thread you need

StrategyFrame® helps to gain insight, maintain an overview and develop foresight

Arrange a free strategy meeting now

A strategy should adapt to your company - and not the other way around.

Your strategy belongs in everyday life and not in the archive. StrategyFrame® combines structure, data and implementation into a system that adapts to your team, your processes and your challenges.

Without StrategyFrame®
Strategy is developed in individual workshops, separate from day-to-day business
With StrategyFrame®
Strategy work is integrated, data-based and part of the management routine
Without StrategyFrame®
Dependence on external consultants and expensive projects
With StrategyFrame®
100% independent thanks to AI-supported platform and in-house implementation expertise
Without StrategyFrame®
Confusing PowerPoints & Excel chaos
With StrategyFrame®
Central, intuitive platform for all strategic content and processes
Without StrategyFrame®
Decisions based on gut feeling
With StrategyFrame®
Decisions based on market data, trends and internal company KPIs
Without StrategyFrame®
Little involvement of the team - strategy remains abstract
With StrategyFrame®
Employees are actively involved - acceptance of the strategy demonstrably increases

About the strategy makers

Christian Underwood
Christian Underwood
CEO, Podcast Host, Co-Founder

Christian Underwood is an entrepreneur and consultant with over 15 years of consulting experience in strategy, transformation and innovation processes in SMEs, family and listed companies. He holds a Master's degree in Political Science South Asia from Heidelberg University, an MBA in General Management from WHU and a Post Graduate Diploma in Digital Business from EMERITUS (MIT Sloan + Columbia Business School).

Prof. Dr. Jürgen Weigand (WHU)
Co-Founder, Advisory Board, Podcast Host

Prof. Dr. Jürgen Weigand is a member of the advisory board and Professor of Microeconomics and Industrial Economics at WHU. He brings the scientific foundation to StrategyFrame® and translates economic complexity into applicable strategic decision-making models.

The book: Hope is not a strategy

  • How leadership teams in SMEs finally gain clarity on goals, priorities, and opportunities
  • Why traditional strategy workshops often fail - and what really works instead
  • Which structure successful companies use to implement strategy sustainably

Buy now
StrategyFrame

The smart way to permanently anchor strategic leadership in the company

Arrange a strategy meeting now