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The AI platform for strategy in mid-sized companies

Strategy

Made Simple

Simplify your entire strategy process with StrategyFrame® and guide your company with focus through strategy development and execution.

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  • Work with an end-to-end process that reduces complexity and intelligently involves all stakeholders.
  • Let an AI-powered assistant guide you through complex decisions.
  • Rely on our personal support whenever needed.
Based on 20 years of experience at the forefront of business 

We know what it takes to make your strategy work

Over 100 medium-sized companies rely on StrategyFrame® for their strategy work

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StrategyFrame® delivers measurable results

months
to a new strategy

With a clear vision, prioritized initiatives, and a shared understanding of the path ahead.

%
Independent from consultants

StrategyFrame® empowers in-house strategy work – with digital clarity, a clear process, and expert support when needed.

%+
Increase in value

A clear strategic course increased the market capitalization of a listed company by over 70%.

%
Acceptance within 4 weeks

A structured strategy process and activation deliver measurable buy-in – even in organizations with more than 6,500 employees.

%+
Higher success rate

With structured project portfolio management, companies focus on all projects as a whole – which increases the likelihood of strategic success.

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A clear strategy that works – with structure, system, and personal guidance

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StrategyFrame.AI – your intelligent AI co-pilot

Guides you through every strategic step, monitors your environment and progress, and provides actionable recommendations – based on your data, your context, and your development.

  • actionable recommendations
  • progress monitoring
Learn more

Rainer Koppitz
KATEK SE
“With StrategyFrame®, Jürgen and Christian are liberating strategy from the grip of BCG, McKinsey & Co – and pioneering a new way forward.”
Rainer Koppitz, CEO & Co-Founder at KATEK SE
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Strategy doesn’t work in Excel spreadsheets or 273-slide PowerPoint decks – it works in one central, controllable system.

Book a strategy session now

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100+ leading companies trust StrategyFrame®

The only guiding thread you need

StrategyFrame® helps you gain clarity, maintain oversight, and develop strategic foresight.

Book your strategy session now
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A strategy should adapt to your company - and not the other way around.

Your strategy belongs in daily operations, not in the archives. StrategyFrame® combines structure, data, and execution into a system that adapts to your team, your processes, and your challenges.

Without StrategyFrame®
Strategy is developed in individual workshops, separate from day-to-day business
With StrategyFrame®
Strategy work is integrated, data-based and part of the management routine
Without StrategyFrame®
Dependence on external consultants and expensive projects
With StrategyFrame®
100% independent thanks to AI-supported platform and in-house implementation expertise
Without StrategyFrame®
Confusing PowerPoints & Excel chaos
With StrategyFrame®
Central, intuitive platform for all strategic content and processes
Without StrategyFrame®
Decisions based on gut feeling
With StrategyFrame®
Decisions based on market data, trends and internal company KPIs
Without StrategyFrame®
Little involvement of the team - strategy remains abstract
With StrategyFrame®
Employees are actively involved - acceptance of the strategy demonstrably increases

About the strategy makers

Christian Underwood
Christian Underwood
CEO, Podcast Host, Co-Founder

Christian Underwood is an entrepreneur and advisor with over 15 years of experience in strategy, transformation, and innovation processes in SMEs, family businesses, and publicly listed companies. He holds a master’s degree in Political Science of South Asia from Heidelberg University, an MBA in General Management from WHU, and a Post Graduate Diploma in Digital Business from EMERITUS (MIT Sloan + Columbia Business School).

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Prof. Dr. Jürgen Weigand (WHU)
Co-Founder, Advisory Board, Podcast Host

Prof. Dr. Jürgen Weigand is Chair of the Advisory Board and Professor of Micro- and Industrial Economics at WHU. He brings academic rigor to StrategyFrame® and translates economic complexity into practical strategic decision-making models.

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The book: Hope is not a strategy

  • How leadership teams in the midmarket gain clarity on goals, priorities, and opportunities
  • Why traditional strategy workshops often fail – and what actually works instead
  • The structure successful companies use to implement strategy sustainably

Buy now
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StrategyFrame®AI – the smart way to embed strategic leadership in your organization for the long term

Book your strategy session now
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