The proven method that enables over 75% of your organization to understand and implement the strategy
StrategyActivation gets to the heart of complex strategies, makes them tangible and ensures that everyone in the company develops a common understanding.
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What if every team understood the strategy – and knew exactly how to achieve their goals?
StrategyActivation is a systematic approach to communicating strategies in such a way that they are not only understood, but also supported. The focus is not on the classic presentation, but on a jointly developed strategy story.
Understanding and advancing strategy together
When everyone knows what is important, teams pull together - and turn strategic goals into concrete results.
Bring strategic clarity to complex concepts
Even abstract goals become tangible through strong images, clear language and what really counts: the perspectives of the people who are to implement them.
Create active participation instead of silent resistance
Our approach gives employees a voice and managers a tool to shape change together with the organization.
+75% of employees can actively explain and pass on the strategy after the rollout
4x higher emotional anchoring of strategic goals through visual storytelling methods
95% of key concerns are identified in advance and translated into productive action
-50% less friction losses due to misunderstandings thanks to collective strategy picture
1% of working time is enough to permanently anchor strategy in everyday life
When everyone has the same picture in mind, strategy becomes a common drive
Heat analysis & stakeholder interviews
The 30 central perspectives within the organization make visible what is really understood and where hurdles or potentials lie.
Big picture development
An overall strategic picture that explains the strategy visually - based on the corporate culture, metaphors and language. Not generic illustrations, but an exciting story about the future of your company.
Strategy Challenge
Within 4 weeks, the strategic big picture is anchored in the entire organization. A collective understanding of the strategy is created through shared storytelling, targeted reflection and active participation.
Strategic sensemaking
Strategies only work when managers interpret them in their own context. Sensemaking translates abstract content into concrete fields of action and makes abstract goals tangible in everyday life.
Strategy in everyday life
Short, monthly impulses bring strategy to where it should be effective: the team. Visually guided, emotionally anchored, jointly reflected upon - for lasting relevance in day-to-day business.
Performance measurement & benchmarking
All findings from activation flow into a measurable system - as a basis for targeted development, data-based decisions and continuous improvement of leadership, culture and implementation.
StrategyFrameFrom plan to practice: how strategy comes to life in everyday business
Strategy creates impact when people not only understand it but truly embrace it. StrategyActivation enables this by fostering clarity, identification, and real involvement – right in the day-to-day.
Discussions with key people make it clear how the strategy is really being received. In this way, misunderstandings, concerns or opportunities become visible long before they become a problem.
Each term in the Big Picture is visualized by concrete scenes. Abstract strategic concepts thus become emotional, suitable for everyday use and practicable - in the mind, on paper and in conversation.
Teams analyze their current status in short reflection rounds. This creates orientation, strengthens cohesion and makes strategic goals tangible in everyday life.
All contributions from the team rounds flow together anonymously, are automatically sorted and evaluated in real time using artificial intelligence.
What works well in the teams is collected, brought together and made accessible to everyone. In this way, the organization learns from its own experiences.
Each team defines its own goals based on strategic fields of action. This creates personal responsibility, a sense of purpose and a high level of identification.
Strategic work is integrated into existing routines. No overhead, no new tools - our methods work in MS Teams, Zoom & Co. just as well as in on-site jour fixe meetings.
With StrategyActivation, abstract goals become a shared vision of the future – one that everyone can understand, support, and translate into daily action.
Book a strategy meeting nowStrategyFrameThe final building block that brings strategy from top management into the organization.
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