
Episode 22/25/2021
#02 How the right change management makes your digital transformation work
This episode was recorded in German.
Christian Underwood in conversation with Sarah Buschmann, Digital Strategy Director at Virgin Media
In this episode, we talk with Sarah Buschmann about how a small “challenger” team turns a large telecommunications group into a digital champion. What role do culture and agile collaboration from the home office play? To drive digital transformation forward, Sarah and her team at Virgin Media rely on the champion-challenger model and a lot of communication. In her view, that's the only way to bring 12,000 employees along on the journey. Why that makes it all the more important to set boundaries so you can go full throttle again, you'll hear in our new HIKS episode “London Calling.”